Airbnb has become increasingly more popular within the last few years and doesn’t show signs of stopping. So, how can the lodging industry take back the market share and bring new customers in without dropping room prices below margin? Airbnb was able to grab such a hold on consumers due to the unique flexibility of their platforms and the ability to live “local”. Yet, hotels within the lodging industry can make the improvements and renovations we list below to get rooms booked and have the ‘No Vacancy’ sign light up!
- Customer Service
What Airbnb lacks is constant face-to-face interaction with their customers. Airbnb is only a platform and makes it easier for communication to get mixed up and that personal touch to be lost. This is where hotels can thrive, by improving customer service for your guests you can bring that “home away from home” feel into the lodging industry. Setting up Customer Service programs that not only benefit your customers, but your employees set the standard for vacations that people can’t get at an Airbnb.
In 2020 hotel design trends are focused on the latest technology and amenities to improve customer’s experience. Though it may be difficult, hotels need to set aside a budget in order to compete with the ever-growing Airbnb hosts. With Parkwest General Contractors, we can upgrade room amenities, room by room, floor by floor with minimal disturbance to existing customers.
- Room Renovations
Along with upgrading the amenities in each room, hotels should start to think about modernizing the look and feel of hotels to create a positive guest experience. The lodging industry has to accept this huge change from Airbnb, but it doesn’t have to fall behind. Giving rooms a makeover to resemble the classy look and feel of modernized furniture and decor in today’s society can attract more of the millennial generation as well as frequent business travelers.
These are some of the things that you can implement to give your hotel guests the best experience possible. Do you need assistance with an upcoming renovation or construction project? If so, then contact Nikki Fox at Parkwest General Contractors at Nikki@ParkwestGC.com. Our dedicated team is eager to assist you with all your building upgrade needs today.