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The positive impact of sustainable design on hotel occupancy and efficiency.

Recently, the growing interest in environmentally-friendly business practices has touched all industries, and the hospitality sector is no exception.  In an attempt to remain ahead of the competition, forward-thinking hoteliers have begun to incorporate sustainable measures as part of their regular operations.  But how can those in the hospitality industry benefit from adopting eco-friendly measures?  Here’s what you need to know.

  • Common Green Design Elements

Aside from the expected recycling efforts and strategies to reduce water consumption, there are many things that hotels can do to promote sustainability.  Common green design features include implementing green energy technologies, such as solar panels, into the hotel’s structure.  Green design also calls for the use of recycled and renewable building materials in hospitality construction.  Finally, hotels can also show their dedication to sustainable practices by using things like non-toxic cleaning materials, organic linens, low-flow appliances, energy-efficient lighting, and so on.

  • Increased Revenue

Recent studies have shown that Millennial and Generation Z travelers are willing to pay more to support brands that have shown a commitment to eco-friendly practices.  Additionally, 70% of all travelers report that they prefer hotels with sustainability credentials.  By making an effort to uphold sustainable business standards and appeal to a more environmentally conscious population, hotels can improve their occupancy rates and increase the amount of revenue that they generate.

  • Improved Efficiency

Another benefit of green hotel design is that is can help hotels improve the efficiency of their operations.  For instance, simply leveraging energy efficient lighting can save hotels an average of $5,621 kWh, or $5,475 annually.  Additionally, water conservation efforts, such as linen re-use programs, can help properties reduce annual water usage by 51,860 gallons and detergent usage by 346 gallons.  This translates into an annual savings of over $23,000 a year.

This is how sustainable business practices in the hospitality industry can boost occupancy and efficiency at your property.  Are you interested in upgrading your hotel with the latest green design standards?  If so, then turn to a team of experienced construction experts that you can trust.  Contact Nikki Fox at Parkwest General Contractors at Nikki@ParkwestGC.com for assistance with all your building renovation and construction needs today.


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