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How women can solve the construction industry’s labor shortage.

It’s no secret that the construction industry has been battling a serious labor shortage for the last couple of years.  In fact, according to a recent study conducted by Autodesk and the Associated General Contractors of America (AGC), 80% of contractors are having trouble finding skilled labor.  Fortunately, there is a relatively easy way to combat this labor shortage—recruit more female workers.

 Currently, women make up only 9% of the construction industry.  While this can be chalked up to a variety of factors, there is no room for construction firms to sit idly by.  Rather than passively waiting to see if female applicants attempt to fill open positions, it’s time for the construction industry to empower women and actively recruit them to work in construction.

Encouraging women to join the construction industry has several benefits.  First, and most obviously, recruiting more women will help to end the ongoing labor shortage.  In addition to this, a recent study by Forbes revealed that diversified companies generated 19% more revenue than their less diverse counterparts.  Simply put, recruiting more women can translate into monetary gains.

According to Forbes, diverse teams are more successful because they are able to see problems with new perspectives, experience increased productivity, experience improved performance, and benefit from a heightened company reputation.

So, how can the construction industry encourage women to join in?  There are a variety of ways that contractors can open this door.  For instance, male construction workers can do their part by advocating for equal opportunities for female co-workers.  Because the construction industry has traditionally been male-dominated, it can be difficult for women to make their voices heard.  When males work as allies and advocates, this creates a more welcoming and equal work environment for women.

Another way that the construction industry can attract women is by placing women in leadership positions.  When women see other females in top management positions, this tells them that they have opportunities for career advancement and success.  This promise of equal opportunity encourages women to take the first step and apply.

This is how women could help solve the labor shortage seen in the construction industry.  Do you need help with your hotel renovation project?  If so, then contact Nikki Fox at Parkwest General Contractors at Nikki@ParkwestGC.com.  Our dedicated team is eager to assist you with all your building upgrade needs today.

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