Hotel Owners: Utilize Online Customer Reviews

Hotel Owners: Utilize Online Customer Reviews

Aug 18, 2014


Hotel Owners: Utilize Online Customer Reviews

When you are going on vacation, how do you determine which hotel to stay in out of the 30 local choices? In the past, many vacationers' main concern was price. However, the past experiences of previous guests is what stirs vacationers' interest nowadays. As a hotel owner, it is imperative that you make an effort to increase positive customer reviews in order to succeed in today's society. Keep these helpful tips in mind:

  • Before a guest selects a hotel to stay in, they check out the hotel's website and customer reviews. Therefore, you must impress them before they even book a room. Management responses give potential guests the notion that hotel management cares for their guests at this establishment.
  • The more management responses you have, the more reviews you will receive. When customers see that you respond to other guests, they are likely to review your hotel to receive a response as well.
  • The most important part of this process is how you craft your responses. You must apologize to any negative reviews and explain how the hotel intends to take action. Whether the response is positive or negative, you should encourage the guest to return to your hotel.

Parkwest General Contractors is available to help you with all of your commercial and hotel construction needs. Contact us at Parkwest General Contractors if you need help making sure your hotel is safe in the Western U.S.